Online Reputation Managemnet

Everyone has an online reputation, but whether it is represented fairly it matters. Online reputation management (ORM) means keeping an eye on the online content or conversation. This management includes a strategy that craft or shapes public perception of the organization. It helps drives people to showcase their opinion about the product or services. As a result, this technique helps people to find user-friendly materials for what they are looking for on the internet.

There is a lot of misinterpretation about online reputation management. Some people think it's all about reviewing social media negative content, maintaining public relation for the company, and some do not know how it impacts the company’s business and revenue.

However, it plays a vital role in today’s business and the digital world. It focuses on the management of product and service search results within the digital space.